Motion
What is Motion Magazine?
Motion is the customer magazine of UNITED MACHINING SOLUTIONS, one of the world's leading manufacturers of machine tools in the fields of surface and profile grinding, cylindrical grinding, tool machining, additive manufacturing, electrical discharge machining (EDM), laser technologies, milling, spindle manufacturing, and automation. The publication is aimed at international customers and business partners, multipliers, and the press.
Tasks
- Content creation
- Art direction (layout & design)
- Project management
Hard facts
- How often? 1 to 2 times a year
- Distribution: worldwide single-issue shipping
Implementation
With a circulation of over 80,000 copies, the B2B magazine provides journalistic and creatively diverse information about innovations and developments at UNITED MACHINING SOLUTIONS and offers interesting insights into the company's working environment. Each issue is published in German, English, Italian, French, Chinese, and Japanese.
Each issue of Motion has a different focus topic, which is explored in more detail in the main story and in an interview with CEO Stephan Nell. The 44-page magazine features a “Tools & Technology” dossier highlighting technical innovations from the individual brands of UNITED MACHINING SOLUTIONS. Best practice examples demonstrate the company's relevance in the global market.
Browse through the entire magazine here:
Task
- Photo production
Implementation
storyboard organizes three to four photo shoots for each issue. In addition to Switzerland and Germany, other locations within the group, such as Japan, China, and the US, are also used for production. storyboard draws on a global network of photographers for this purpose.
